Demystifying AI Workshop: Building Clarity, Capacity, and Confidence with AI and Automation

Description

AI doesn’t have to be intimidating. But, with such a rapidly growing field, where do you begin to solve real problems in your organization?

This 90-minute workshop is designed to help you understand the real potential of AI for organizations like yours. Whether you lead a small business or a nonprofit, whether you're curious or already dabbling, we’ll walk through how to use AI to do more of what matters, with less burnout.

Together, we’ll explore how AI can:

• Amplify your messaging and communications
• Build capacity on your team, freeing up time for higher-value work
• Key risks to consider—and how to navigate them with integrity
• Support and serve your customers, donors, or community with more clarity and care
• Simple ways to start or scale your use of AI tools, right now

You’ll leave with:

• A stronger understanding of AI fundamentals
• Clear, immediate ways to apply it in your work
• Confidence to move forward with purpose and clarity

This workshop is designed for local leaders who want to make smart, ethical, and effective use of AI - without the overwhelm. You’ll leave better equipped to lead your team, support your mission, and work in ways that are more sustainable and strategic.

Let’s make AI make sense - for your work, your goals, and your people.

Facilitator
Colleen Cook is the President of Vinyl Marketing, a full-service agency specializing in strategic branding, creative, marketing, nonprofit fundraising, and AI automation. With 15+ years in nonprofit leadership, Colleen helps mission-driven teams modernize their approach to growing their businesses without losing their souls. She’s known for making strategy feel personal, practical, and a little more fun.

AI Blueprints
Organizations that attended the workshop will be invited to apply for a Microsoft TechSpark funded scholarship toward an AI Automation Blueprint with Vinyl Marketing. Each blueprint will be a tangible, strategic roadmap created through 1:1 discovery sessions and tailored to that organization’s workflows, systems, and constraints.

Each includes:

• A 2-hour discovery session in person or on Zoom with organizational leaders.
• Systems & departmental discovery sessions via Zoom.
• Priority matrix of identified opportunities for AI & automation strategies to address goals and pain points.
• A mapped strategy for AI & automation systems to address pain points and opportunities as prioritized by the client, using existing systems where possible.
• Cost, complexity, and ROI estimates, with clear implementation next steps.